KUPAS_SBY

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overview

KUPPAS_SBY is a brand identity project developed to modernize the visual presence of a youth church community in Surabaya. The identity was designed to inspire a new generation while reflecting the values of faith, unity, and spiritual growth.

With a clean and contemporary visual approach, the brand creates a consistent identity across digital platforms, events, merchandise, and community engagement.

Objective

To build a modern and recognizable visual identity that reflects the energy, faith, and unity of the community. The branding aims to strengthen engagement, improve visual consistency, and create a lasting impression across every touchpoint.

Concept

The identity is inspired by the concept of "Faith in Motion." It represents a generation that continues to grow, serve, and make a positive impact through faith. Modern typography, clean geometric forms, and a minimal visual language create an identity that feels dynamic, approachable, and timeless.

Philosophy logo

KUPAS_SBY is a branding project created for a Adventist Youth Church Sepanjang in Surabaya. The visual identity focuses on creating a modern, consistent, and meaningful brand that communicates faith, connection, and growth while remaining relevant to today's digital generation.

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